What Is Industrial Psychology?
‘Wouldn’t it be wonderful if all employees loved their jobs so much that they couldn’t wait to get to work? And what if staff were so well suited to their role that their performances were outstanding?’ (Aamodt, 2010).
The answer is obvious: yes. While it may be unlikely to happen all the time and for everyone, a happy and productive workforce is the ultimate goal of industrial psychology (Aamodt, 2010).
Industrial psychology focuses on areas of employment and organizational processes that create an environment for success, including (Rogelberg, 2007):
- Team and organizational effectiveness
- Employee recruitment and promotion
- Individual differences, measurement, and testing
- Training and development (including coaching)
- Performance management (appraisal and improvement)
- Workplace health (stress and safety)
- Employee attitudes and satisfaction
- Compensation and benefits
- Employee motivation
- Employee harassment and bullying
What do industrial psychologists do?
Industrial psychologists apply the theories and principles of psychology to the workplace in an attempt to “enhance the dignity and performance of human beings, and the organizations they work in, by advancing the science and knowledge of human behavior” (Rucci, 2008, p. 17).
In turn, a practitioner adopts various principles and theories, including (Aamodt, 2010):
- Social learning theory to build training and development programs and incentive plans
- Social psychology to create working groups to understand and reduce employee conflict
- Motivational and emotional theories to meet the psychological needs of employees and increase their satisfaction at work
While industrial psychologists are engaged in areas similar to human resource managers, they often differ in techniques and rationale. For example, industrial psychologists rely on psychological testing, behavioral interviews, and work data. On the other hand, human resources departments typically adopt unstructured interviews to progress staff selection and promotion (Aamodt, 2010).
Industrial vs organizational psychology
Most texts combine or alternate between the terms industrial and organizational psychology and offer no distinction (Aamodt, 2010; Rogelberg, 2007; Riggio, 2017).
However, the two overlapping terms do indeed differ, albeit slightly. While industrial psychology focuses on the people at work, often exploring individual differences and their effect on performance, organizational psychology attempts to understand their role in the organization and its function in society (Samiksha, n.d.).
In this article, we use the two terms synonymously.
A brief history of the field
Early in the 20th century, when the field of psychology was still very new, a few psychologists turned their attention to work behavior. Prior to the First World War, Hugo Munsterberg began working on improving staff selection for streetcar operators. At the same time, Walter Dill Scott, a pioneer of industrial psychology, studied salespersons and the psychology of advertising (Riggio, 2017).
Frederick Taylor, an engineer, suggested using science to understand work behavior. He became the founder of the scientific management movement and the originator of time-and-motion studies, successfully improving the efficiency of many manual roles and tasks.
However, more complex, modern tasks are less suited to the approach, as they can be performed in multiple ways depending on the context and desired outcome, such as computer coding, marketing, or design (Riggio, 2017).
It wasn’t until after the Second World War that industrial psychology received more widespread attention, pushed along by legislation changes, such as the Civil Rights Act of 1964.
By the 2000s, the most significant change to employees and industrial psychologists was the rapid rise and advances in technology, particularly the speed and volume of communication and the ability to connect with anyone worldwide instantly (Aamodt, 2010).
Today, “industrial/organizational psychology is one of the fastest growing areas of psychology” (Riggio, 2017, p. 13).
4 Real-Life Examples of Industrial Psychologists
Because industrial psychologists do so many things, it can be challenging to provide a complete definition of their typical role across all settings.
With predicted employment in this field set to increase dramatically, we find industrial psychologists in some of the world’s largest companies, including (Riggio, 2017):
- Ford Motor Company
- Disney
- Pepsi
- Toyota
- Xerox Corporation
- United Airlines
Examples of roles include the following (Riggio, 2017):
- Dr. C began his career by assessing employee work satisfaction for a telecommunications company before joining a large consulting firm to conduct and analyze staff surveys and manage organizational development programs.
- Having worked for a large consulting firm, Dr. R now runs his own practice specializing in personnel selection and recruitment, marketing, and attitude surveys, and is an expert witness in labor-related legal cases.
- Dr. O is an assistant director for a chain of fast-food restaurants, researching new locations and organizing customer satisfaction surveys.
- Mr. K is director of human resources for a biomedical company and oversees benefits, compensation, and employee selection, and sets up special human resource programs for his employees.
While it is impossible to talk about the typical role of industrial psychologists, their work remains underpinned by psychology’s theory, practice, and principles.
What our readers think
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It makes to understand what motivates people to work, how to manage stress arising from job demands, and why employees behave as they do can help produce a happy and productive workplace.
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Very well presented with Introductory of work place environment and its employees. I’m very interested in finding solutions to manage unproductive employees and design a happier workplace.