Applied Positive Psychology Coaching: The Ultimate Guide

Positive psychology coachPositive psychology is often associated with the positive aspects of life, yet it is much more than that.

This fascinating, scientific study of what makes life worth living also explores the painful experiences we face, along with uncomfortable thoughts, emotions, and behaviors (Ivtzan, Lomas, Hefferon, & Worth, 2016).

While positive psychology continues to have a profound impact on psychology, it also provides a rich and powerful new stimulus to the world of coaching, with clients reaping the rewards and learning how to flourish rather than simply survive (Driver, 2011).

Whether you are planning to use positive psychology theory and practices in your coaching or wish to understand the latest developments within the field, you will surely find valuable information in this guide. It offers both a broad and a deep dive into positive psychology in coaching and a map to the wealth of positive psychology resources we have available.

Before you continue, we thought you might like to download our three Positive Psychology Exercises for free. These science-based exercises explore fundamental aspects of positive psychology, including strengths, values, and self-compassion, and will give you the tools to enhance the wellbeing of your clients, students, or employees.

Chapter 1 – Positive Psychology in Coaching

Positive psychology might best be introduced with a quote from one of its founders, Martin Seligman (2011, p. 7):

“Positive psychology is about the meaning of those happy and unhappy moments, the tapestry they weave, and the strengths and virtues they display that make up the quality of your life.”

When applied to coaching, such an approach shows clients what is possible in their lives and wakes them up to the notion that they have the personal resources needed to enact such changes (Biswas-Diener, 2010).

While the influence of positive psychology continues to grow, there are at least six central themes that remain highly relevant to coaching, all of which are found in the resources that follow (Driver, 2011; Snyder & Lopez, 2021):

  • Strengths
  • Mindset
  • Resilience
  • Positive emotions
  • Relationships
  • Personal growth

Together, they provide the opportunity for clients to “live more fully and more successfully in the reality of the present moment and allow them to find growth and success for themselves, whatever life throws at them” (Driver, 2011, p. viii).

Applying positive psychology in coaching

When clients are deciding on the type of coaching they are looking for – sometimes referred to as coach shopping – they may ask how positive psychology coaching differs from other types of coaching (Biswas-Diener, 2010).

It’s a great question.

Positive psychology shares the following factors with other types of coaching, including (Biswas-Diener, 2010):

  • Co-created relationships
  • Assumptions that the clients are functional and resourceful
  • Professional relationships, involving payments, contracts, and ethical behavior
  • Use of similar tools, including open questions, reframing, acknowledgment, and building accountability

However, most importantly, positive psychology emphasizes the scientific study of what is right with people rather than wrong and attends to individual and group flourishing (Biswas-Diener, 2010).

The following articles provide examples of coaching that are deeply rooted in the science, theory, and practice of positive psychology and therefore focus on real-world interventions that promote superior functioning.

Executive coaching

Executive coaching can have a broad impact, helping clients achieve their goals while improving their own and their organization’s effectiveness. An executive coach’s role is that of an agent of change within the organization, providing highly personalized leadership development.

Our Executive Coaching: Certification, Career, and Job Opportunities article explains the role of executive coaches and how to become one.

Shared approaches with sports psychology

While sports psychology may initially appear a very different discipline from positive psychology, it has many overlaps and offers valuable lessons for positive psychology coaches. Sports psychology places considerable focus on goal setting, overcoming setbacks, maximizing performance, and focusing on strengths.

In our article 14 Sports Psychology Techniques & Tips for Coaching Athletes, we look at several critical techniques for overcoming performance obstacles and how to develop the confidence and mindset to be at our best, including reflection, coping techniques, mindfulness, focusing, and motivation.

Financial coaching

As with other areas of coaching, financial coaching helps clients learn new skills and set and progress toward realistic goals. Coaching sessions encourage a deeper understanding of spending habits and focus on the client’s economic challenges and aspirations.

Use the Financial Coaching: Everything You Need to Run Your Business article as a helpful and practical guide to encourage your client’s autonomy while coaching them through the change process.

Leadership coaching

Leadership coaching has the potential to turn a manager into a coach, offering a supportive guide to improving employees’ relationships and performance. Ultimately, it helps leaders maximize their abilities and resources by switching to a culture of coaching within the organization.

Review What Is Leadership Coaching? (Including Certification Options) to understand how this approach can change a leader’s impact within their company by replacing a command-and-control style with one of active listening (Ibarra & Scoular, 2019).

Coaching work–life balance

Perhaps more important than ever, finding and maintaining a work–life balance is a focus for many in their roles as professionals, parents, partners, and carers. A coach provides valuable input, helping clients find a workable balance that meets work demands while prioritizing family, health, happiness, and wellbeing (Casper, Vaziri, Wayne, DeHauw, & Greenhaus, 2018).

Our article Coaching on Work–Life Balance: 11 Strategies & Questions focuses on the strategies, exercises, and questions that clarify what work–life balance means for the individual and how to achieve it.

3 positive psychology exercises

Download 3 Free Positive Psychology Exercises (PDF)

Enhance wellbeing with these free, science-based exercises that draw on the latest insights from positive psychology.

How does it work? Positive psychology in practice

Positive coaching psychology is based on several basic, yet vital, tenets, including the following (modified from Kocabas & Üstündağ‐Budak, 2017):

  • Humans experience an innate drive for growth, change, and overcoming obstacles.
  • Focusing on strengths is more powerful and effective than focusing on weaknesses.
  • Positivity is a rich resource for promoting and facilitating change.
  • Both positive and negative aspects of life must be attended to by the coach and client.
  • Clients can be understood through scientifically derived theory, knowledge, and assessments.

The following articles provide insight and guidance regarding the professional skills required of positive psychology coaches, many of which are similar to those of other coaching styles and approaches.

Building rapport

Establishing rapport is vital for coaching, calming the client, and fostering confidence in the coach and the process. If a healthy rapport is successfully established, the client–coach relationship becomes one of trust, respect, and facilitating change (Miller & Rollnick, 2013).

The How to Build Rapport With Clients: 18 Examples & Questions article expands upon the critical factors involved in building a good relationship and introduces tools and resources to help.


While vital in therapy, validation is equally essential in coaching. The coach may disagree with what the other person is saying, yet they must listen without judgment and pay close attention to their thoughts, feelings, and life goals (Rather & Miller, 2015).

The theory, guidance, and worksheets offered in What Is Validation in Therapy & Why Is It Important? provide helpful insights and practices for positive psychology coaches.

Establishing boundaries

Creating healthy boundaries is another necessary process for both coaches and therapists. The professional treatment of coach and client, and the nature of their relationship, remains unclear without them.

Use How to Establish Healthy Boundaries With Your Therapy Clients to explore the importance of and steps involved in understanding and communicating boundaries and putting in place workable, ethical, and legal protection with your clients.

Chapter 2 – Coaching Techniques and Tools

Coaching toolsBy focusing on the central themes of positive psychology, coaches can turn clients’ ideas into actionable goals, particularly when they become stuck in negative or unhelpful thinking. Examples of these kinds of unhelpful thinking patterns may include the following (Driver, 2011):

  • Living in denial and dreaming of a ‘golden’ past that may not be real
  • Dreaming of a future rescue from their present lives (e.g., winning the lottery or receiving an oversized severance package)
  • Feeling hopeless, negative, and lost, without the dream of being capable of change

When we are committed to a life we value and the goals we wish to accomplish, we naturally focus on our strengths, gain a greater sense of meaning, and enjoy our lives to the fullest (Biswas-Diener, 2010).

The following articles and resources offer tremendous insight and value for coaches wishing to use positive psychology theories and techniques in their practices to work on inner strengths, promote flourishing, and adopt positively focused interventions (Gable & Haidt, 2005).

90+ Effective positive psychology techniques

The following articles are dedicated to particular aspects of coaching using positive psychology theories or principles.


Psychoeducation involves transferring knowledge to clients and empowering them to promote their wellbeing. When used successfully, it raises the clients’ awareness of factors that impact their wellness and fosters the skills they need to adopt new, more helpful behaviors and a better quality of living.

Online interventions

The adoption of online techniques and software is an exciting recent development in positive psychology coaching. Digitalization frees both clients and coaches from the physical constraints of location and time. More than that, online interventions offer personal, made-to-measure coaching to individuals and groups (Ribbers & Waringa, 2015).

Group work

Offering coaching to groups has the potential to expand a coach’s reach, helping more people and increasing income. Many of positive psychology’s most impactful techniques are highly effective in group situations, while remaining focused on individual needs and goals.

The Organizing an Effective Group Coaching Session: 20 Techniques and Your Ultimate Group Coaching Toolkit: Best Activities & Topics articles provide information on many of the tools used by the most experienced coaches worldwide, helping clients craft valuable experiences for their clients.

Signature coaching sessions

Signature coaching programs can be created with individual, group, or organizations in mind, supporting performance and development needs while facilitating growth and change.

The How to Create Your Signature Coaching Program article explains how to develop a signature offering and boost the success and expansion of your business.

Wheel of life

The wheel of life is one of the most valued tools within positive psychology coaching. Its power comes from its ability to help the client see and the coach understand balance and imbalance in clients’ lives. If clients can find equilibrium and meaning, they are likely to fulfill their basic psychological needs and commit to growth (Eakman, 2016).

The How to Apply the Wheel of Life in Coaching article introduces this popular life coaching and self-help tool and explains how to use it with skill and impact.

GROW coaching model

While many coaching models are available, few are as popular as the GROW model. Since its creation by John Whitmore (1988) in the 1980s, it has proven effective at helping clients become more productive, self-motivated, and fulfilled.

What Is the GROW Coaching Model? introduces the GROW tool and exercises, worksheets, and coaching questions for use with clients to maximize its value.

Cultivating strengths

Being able to cultivate strengths may be the difference between a life of mediocrity and one of growth and success. Our strengths are the essential elements of who we are and are admired and respected by those who care about us (Niemiec & McGrath, 2019).

Cultivating Strengths at Work: 10+ Examples and Ideas and Personal Strengths & Weaknesses Defined (+ List of 92 Personal Strengths) provide valuable insight into the importance of knowing and using strengths in our work and personal lives.

Building resilience

Resilience is crucial for clients to recover from tough times, learn, and grow. Coaches can help clients by focusing on how they interpret events and identifying attitudes and beliefs that are helpful or harmful (Neenan, 2018).

How to Build Resilience in Counseling: 12 Worksheets & Activities and The Art of Coping: Strategies and Skills to Help Your Clients Cope explore tools for learning to cope with obstacles and build resilience.


The power of positive psychology coaching

5 Top Positive Psychology Tool Collections

Check out the following articles for a vast collection of positive psychology resources for coaching sessions. Each one collates our favorite and most impactful positive psychology tools, techniques, and interventions for use with clients:

50+ Life coaching tools for your sessions

Next, we take a look at some key tools influenced by positive psychology and used within life coaching and how they help clients live according to their values, build upon their strengths, and master goal setting.

  • Developed by Martin Seligman, the PERMA model is a convenient and effective tool for supporting clients’ efforts to achieve fulfillment, happiness, and wellbeing.

Check out the 8 PERMA Model Activities and Worksheets to Apply With Clients article.

  • Self-awareness, goal setting, and problem-solving are valuable components of life coaching, helping clients get to know themselves and improve their wellbeing.

Use the worksheets in the 12 Positive Psychology PDFs to Print and Hand Out to support others on their path toward a meaningful life as they develop and grow.

  • Life-changing coaching sessions require planning. Crafting practical and actionable plans helps clients achieve impactful, life-changing goals.

Try out the examples in the 15 Coaching Templates and Samples for Life-Changing Sessions article to provide clarity and direction for both the client and coach.

  • Structuring life coaching sessions and having a rough outline of the intended conversation will help you make the most of your time with the client.

The 6 Coaching Conversation Examples and Scripts article includes several ideas for structuring your sessions, along with valuable examples of potential dialogues.

  • There are many coaching models available for individuals, groups, and team sessions. Selecting the right one can make it easier for your clients to move from their existing state to the one they would like to reach.

The 12 Effective Coaching Models to Help Your Clients Grow article introduces you to several, three of which are aimed at life coaching.

  • Powerful questions can help drive effective coaching sessions, particularly in life coaching. The client and life coach both need to be on the same page and understand the client’s existing situation and envisioned future.

100 Most Powerful Life Coaching Questions includes questions focused on work, health, and creating new possibilities and results by changing narratives.

Chapter 3 – How to Become a Positive Psychology Coach

Other Coaching StylesA well-designed coaching program should support individuals and groups through positive change in their work, career, and personal life (Kanatouri, 2020).

A highly effective coach should help their client in the following ways (International Coaching Community, n.d.):

  • Change in the way the client wishes, choosing the direction they wish to go
  • Support clients in becoming who they want to be
  • Empower choice and change through building awareness

These efforts require the right skills, a deep theoretical understanding, and learning from experience.

The following articles review what is needed to be a positive psychology coach and the certifications available.

How to become a positive psychology coach

Self-help books are useful, but a coach is often required to support clients as they get ready for and progress through the change process. As a result, the coach must be well equipped and prepared to share problem-solving techniques.

Training in positive psychology coaching: 25+ Certifications

30+ Life coaching courses, masters degrees, and online options

While there are many overlaps in skills required across coaching styles and approaches, it is important to take a specific look at the sort of training available for life coaches.

  • 19 Best Coaching Training Institutes and Programs
    Whether transitioning from another industry or having left full-time education recently, anyone with a passion for coaching will hugely benefit from formal training. This article provides details of some of the best International Coaching Federation courses and online options.
  • 20 Coaching Courses and Online Opportunities
    Life coaches can support individuals as they understand their situation, learn how to overcome obstacles, and progress toward their goals. Remote and online learning options are valuable for realizing the dream of becoming a life coach while juggling other aspects of busy lives. Or if you have the resources, there are plenty of university courses available listed in this article.

Chapter 4 – Positive Psychology Coaching Books

Positive psychology booksThere is a wide range of books in both positive psychology and coaching.

While some specialize in particular fields, others are more general, providing insight into exciting approaches for helping individuals, couples, teams, groups, and organizations achieve the goals they set.

Below, we include a selection of some of the best books available that either directly or more generally cover the topic of positive psychology theory and coaching.

100+ Fascinating books that introduce areas of positive psychology

40 Best positive psychology coaching books

While it is not easy to pick out specific books, the following shortlist is an attempt to highlight a few of the books that are most helpful in understanding and implementing the knowledge and techniques from positive psychology in coaching.

1. The Oxford Handbook of Positive Psychology – Shane Lopez and C. R. Snyder

The Oxford Handbook of Positive Psychology

Described by many as the seminal reference in positive psychology, this book summarizes much of the relevant literature in the field.

The 65 chapters take the reader through all the major disciplines, including happiness, strengths, positive emotions, hope, courage, and resilience.

Find the book on Amazon.

2. Coaching Positively: Lessons for Coaches From Positive Psychology – Matt Driver

Coaching Positively

This valuable book by Matt Driver explores how to apply the theory, knowledge, and techniques taken from positive psychology in coaching.

Contemporary coaches can learn from the wealth of practical examples and resources and link positive psychology to related disciplines in coaching.

Find the book on Amazon.

3. The Routledge International Handbook of Critical Positive Psychology – Nicholas Brown, Tim Lomas, and Francisco Jose Eiroa-Orosa

Routledge International Handbook

A heavy-weight book in positive psychology, this challenging text has valuable insights into its application into people’s lives through education, practice, and policy.

It would be a valuable addition to anyone’s positive psychology library.

Find the book on Amazon.


4. Practicing Positive Psychology Coaching: Assessment, Activities, and Strategies for Success – Robert Biswas-Diener

Practicing Positive Psychology Coaching

Researcher, psychologist, and coach Robert Biswas-Diener created a book that gathers together practical interventions and tools for immediate use in your coaching practice.

Why not give positive psychology strategies, assessments, and reflective exercises a try with your clients and bring many of the benefits of this powerful approach to your sessions?

Find the book on Amazon.

17 Top-Rated Positive Psychology Exercises for Practitioners

Expand your arsenal and impact with these 17 Positive Psychology Exercises [PDF], scientifically designed to promote human flourishing, meaning, and wellbeing.

Created by Experts. 100% Science-based.

Chapter 5 – A Take-Home Message

Positive psychology is a celebration of human flourishing. Rather than being dedicated to what is wrong in our lives, it provides a valuable focus on what is right. It uses our strengths, psychological needs, and self-awareness to promote happier lives that strive for physical and mental wellbeing and goal achievement (Seligman, 2011; Snyder & Lopez, 2021).

Combined with coaching, positive psychology has the tools to maximize individual and group performance through a focus on strengths, mindset, resilience, positive emotions, relationships, and personal growth (Driver, 2011).

An effective coach can help unlock a person’s potential and maximize their performance while encouraging self-learning and autonomy. A tailored coaching program supports positive change and achievement in all areas of our careers and personal lives (Kanatouri, 2020).

This article is a map to a vast selection of articles we have on positive psychology in coaching. Treat each section as a starting point for further exploration and an introduction to the rich and exciting field of positive psychology and its potential to transform and inform coaching as you support clients traveling toward their goals.

We hope you enjoyed reading this guide. Don’t forget to download our three Positive Psychology Exercises for free.


  • Biswas-Diener, R. (2010). Practicing positive psychology coaching: Assessment, activities, and strategies for Success. Wiley.
  • Brown, N. J. L., Lomas, T., & Eiroa-Orosa, F. J. (Eds.). (2017). The Routledge international handbook of critical positive psychology. Routledge.
  • Casper, W., Vaziri, H., Wayne, J., DeHauw, S., & Greenhaus, J. (2018). The jingle-jangle of work–nonwork balance: A comprehensive and meta-analytic review of its meaning and measurement. Journal of Applied Psychology, 103, 182–214.
  • Driver, M. (2011). Coaching positively: Lessons for coaches from positive psychology. Open University Press.
  • Eakman, A. M. (2016). A subjectively-based definition of life balance using personal meaning in occupation. Journal of Occupational Science, 23(1), 108–127.
  • Gable, S. L., & Haidt, J. (2005). What (and why) is positive psychology? Review of General Psychology, 9(2), 103–110.
  • Ibarra, H., & Scoular, A. (2019). The leader as coach. Harvard Business Review. Retrieved September 30, 2020, from
  • International Coaching Community. (n.d.). What is coaching? Retrieved December 15, 2021, from
  • Ivtzan, I., Lomas, T., Hefferon, K., & Worth, P. (2016). Second wave positive psychology: Embracing the dark side of life. Routledge, Taylor & Francis Group.
  • Kanatouri, S. (2020). The digital coach. Routledge.
  • Kocabas, E., & Üstündağ‐Budak, M. (2017). Validation skills in counseling and psychotherapy. International Journal of Scientific Study, 5(8), 319‐322.
  • Miller, W., & Rollnick, S. (2013). Motivational interviewing: Helping people change. Guilford Press.
  • Neenan, M. (2018). Developing resilience: A cognitive-behavioural approach. Routledge.
  • Niemiec, R. M., & McGrath, R. E. (2019). The power of character strengths: Appreciate and ignite your positive personality. VIA Institute on Character.
  • Rather, J. H., & Miller, A. (2015). DBT skills manual for adolescents. Guilford Press.
  • Ribbers, A., & Waringa, A. (2015). E-coaching: Theory and practice for a new online approach to coaching. Routledge.
  • Seligman, M. E. (2011). Authentic happiness. Random House.
  • Snyder, C. R., & Lopez, S. (2021). The Oxford handbook of positive psychology (2nd ed.). Oxford University Press.
  • Whitmore, J. (1988). Coaching for performance. Nicholas Brealey.


What our readers think

  1. Arnetta Velez

    I greatly appreciate the educational content that is provided by Positive Psychology. It continues to help me evaluate my perspective in the field of coaching and question how I see myself as a coach, is there an area of coaching I am better suited for and am I providing the right service to the right community of people/individuals as a coach. The lines can become so blurry when coaching and I believe that is why I felt the information provided on the different types and styles of coaches identified in this article, can help one identify their niche’ and its importance. For those of us that are not clear on that niche’, I say, continue to educate yourself through platforms like Positive Psychology, set your Intention(s) and allow your niche’ to call out to you.


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